The Story Behind “Have A Million Dollar Day"

On June 4, 2018, Dommonic Nelson decided to challenge something we all say without thinking: “Have a good day” or “Have a nice day.” In a short, thought-provoking video, he asked people to reconsider the emotional weight of those phrases, which have become so routine that they rarely spark a genuine response.

The reaction was overwhelming. Within 24 hours, Dommonic received over 100 emails, 80 text messages, and 72 LinkedIn DMs—all repeating the very words he had questioned. It confirmed his theory: these phrases had lost their emotional impact.

That moment planted a seed. Dommonic began to imagine a world where words were chosen with intention, where people spoke with purpose and power. What if, instead of saying something hollow and habitual, we uplifted one another with bold, aspirational language?

That’s when the idea of “Have A Million Dollar Day” was born—a phrase designed to inspire ambition, confidence, and the drive to turn ordinary days into extraordinary ones.

It wasn’t just a clever saying; it was a movement. Dommonic saw an opportunity to reshape how people approach their lives, their goals, and their words. “Have A Million Dollar Day” became more than a phrase—it became a call to action to dream bigger and live with intent.